Tuesday, 1 February 2011

Facebook apps work half as well as regular banners

Interesting article on this on Mashable.

Interesting statistics and graphs within the article, but they are all US based.

Personally I never click on them, but then do we notice banner ads? I am more inclined to interact with a cool takeover - that is if I am not in a hurry and find the takeover is annoying me. Fickle consumer.

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