The Arsehole Effect

Kind of a random one, but interesting nonetheless, this is something I read about a few weeks back, it is a post by Olivier Blanchard called the Brand management: The asshole effect, it is the effect on the perception (and therefore the custom) of your business based on any arseholes you may have in your company. People judge your business by your people.

Top 5 ways of asshole-proofing your company:
1. Don’t hire assholes. They are bad for business, and they breed inside organizations like weeds.
2. Don’t promote assholes. The only thing worse than an asshole is an asshole with authority (including the authority to hire and promote assholes when you aren’t paying attention.
3. Give your current assholes the “opportunity” to go work for your fiercest competitor. Do this immediately. Make sure the door doesn’t hit them in the ass on their way out.
4. Once removed, replace your former assholes with nice, smart friendly people. (They’re out there and they want to work for you, but your assholes probably already turned them down. Go find them and invite them back.)
5. Reward all of your employees for NOT being assholes.